The formal assessment is 50% by means of a group coursework assignment. The students will form groups of five by the end of the second tutorial. Each group needs to select a fictitious company operating in one country and analyse the international management challenges that this firm is expected to face by entering, setting up and operating in an institutionally distant country (for example a long established large British mobile telecommunications company internationalizing in Japan). The size, industry and country of origin/destination of the selected company needs to be clearly specified and cannot be the same with one selected by other groups attending this module.
1. An assessment of the attractiveness of the chosen country for your firm to investment, and recommendation of the most suitable mode of entry.
2. A review and appraisal of cultural differences and cross-cultural challenges that the firm could experience by operating in the foreign country and a recommendation on how to overcome these.
3. A review and appraisal of global human resources management challenges that the firm could experience by operating in the foreign country.
Our group chose to study electric energy vehicle companies exporting from Japan to China (emphasizing these are virtual). And I am responsible for the third question.So you don’t need to write an introduction and a conclusion, you just need to discuss this issue. You just need to answer the third question.
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