Assignment: Guest Speaker Prep
Purpose:
- To investigate background of our guest speakers.
- To investigate current retail news, focusing on company of guest speaker, and/or implications of events/trends on their company.
- To practice being curious by developing and asking thoughtful, insightful questions of retail industry practitioners, questions that will enhance your knowledge of the field.
Procedure:
- Search for information about the guest speaker. Pay attention to experiences in the speaker’s background that relate to the retail industry.
- Search for information about the guest speaker’s company, including both history and recent news about the company.
- Develop a list of 3-5 questions relating to career matters, general retail knowledge (relevant to course content) and recent company news. Questions should ask about information that is not obvious from publicly available information.
- Compose a document (one-page maximum (not including reference list), single-spaced):
- Summarizing information about the speaker using terminology from the course.
- Summarizing information about the speaker’s company/industry events relevant to speaker’s company using terminology from the course.
- Listing your questions
5. reference page
Grading: Each Guest Speaker Prep is worth 10 points.
Scoring:
|
Excellent (10) |
Acceptable (8) |
Unacceptable (6) |
|
|
Company & speaker background |
Summary of speaker’s & company’s background informative and includes recent news |
Summary of speaker’s & company’s background adequate |
Summary of speaker’s & company’s background uninformative |
|
Questions |
Questions highly relevant to course |
Questions fairly relevant to course |
Questions not relevant to course |
|
Professional |
Document is concise and professional and does not exceed one page. |
Document is somewhat concise and professional and does not exceed one page. |
Document is not concise/professional and/or exceeds one page. |
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