As a leader, there will be times when you will need to convince your audience about your point of view, whether you are selling a product or relaying information. Knowing how to convince people of your perspective is a valuable skill. In order to do this effectively, you must learn the art of persuasion and communication
The office dress code at your company is strictly business attire and the employees feel that business casual is more appropriate for your company culture. You have been designated as the spokesperson to approach the executive leadership team about this proposed change. How will you persuade them to buy in to your recommendation?
Instructions:
• Review your Week 5 readings • Create a Memo of 2 to 3 pages, addressed to the executive leadership team.• Use the Outline below to structure your Memo: 1. Write a “Hook” to get your audience’s attention (1-2 paragraphs) 2. Tell the story/create a connection (1-2 paragraphs) 3. Identify the benefits of your point-of-view (1-2 paragraphs) 4. Back it up with facts and data (1-2 paragraphs) 5. The Ask: State clearly what you are asking for (1-2 paragraphs) 6. Closing: Describe the proposed next steps (1-2 paragraphs)
Sample Solution
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